Wisconsin · Census, HUD and BEA figures · Updated

Cost of Living in Marathon County, WI

Prices around Marathon County, WI run 7.3% below the U.S. average (BEA, the metro area). The typical household there earns $77,884 a year, and HUD puts a two-bedroom at $1,147 a month. Keeping that rent under 30% of income takes about $45,880 a year.

Marathon County, WI at a glance

Median household income

$77,884$6,490 per month · U.S. Census Bureau ACS 5-Year
2-bedroom rent$1,147HUD FY2026 Fair Market Rent
Price level (U.S. = 100)92.7-7.3% · BEA, the metro area
Electricity19.6¢per kWh · EIA Residential WI
Population138,403Census ACS 5-year estimate

How much rent can you afford in Marathon County, WI?

HUD’s fair market rent for each size, against what a typical household here earns. Change the income to see yours.

Affordable (< 30% of income)
HUD Fair Market Rent$1,147Monthly market rent
Share of gross income17.7%Recommended max: 30%
Annual income needed$45,880To meet the 30% standard
Max affordable rent$1,947At 30% of $77,884
0%30% (Affordability standard)100%
Compare against:

How much is rent in Marathon County, WI? By bedroom, 2026

HUD's fiscal 2026 Fair Market Rents for Wausau, WI MSA, with the income each one takes if rent stays under 30% of it.

HUD Fair Market Rent in Marathon County, WI, fiscal 2026
Unit SizeMonthly RentAnnual Rent30% Rule Min. Income% of Median Income
Studio / Efficiency$791$9,492$31,64012.2%
1-Bedroom Apartment$889$10,668$35,56013.7%
2-Bedroom ApartmentBenchmark$1,147$13,764$45,88017.7%
3-Bedroom Home$1,511$18,132$60,44023.3%
4-Bedroom Home$1,519$18,228$60,76023.4%

Rent in Marathon County, WI, with the wage each unit needs →

What a typical income covers in Marathon County, WI

The 50/30/20 rule applied to the local median of $77,884 a year ($6,490 a month before tax).

Needs (50%)$3,245/moRent ($1,147 2-BR), utilities (~$176/mo), groceries, transit
Wants (30%)$1,947/moEating out, travel, subscriptions and the rest
Savings and debt (20%)$1,298/moEmergency fund, retirement, paying down loans

What $77,884 leaves after Wisconsin taxes

Federal income tax, Social Security, Medicare and Wisconsin tax on the local median income. Change the salary to see yours.

$77,884
$30,000$160,000
Filing status:
Gross salary breakdown$77,884
Net 78%
Fed 11%
WI 4%
FICA 8%
Annual take-home$60,507After all taxes
Monthly deposit$5,042Estimated per month
Biweekly paycheck$2,327Every 2 weeks (26/yr)
Effective tax rate22.3%Total tax burden
Federal income tax$8,304 / yr
Wisconsin state income tax$3,115 / yr
FICA (Social Security & Medicare)$5,958 / yr

Living in Marathon County, WI: common questions

What is the median household income in Marathon County, WI?

According to the latest U.S. Census Bureau ACS 5-Year survey, the median household income in Marathon County, WI is $77,884 per year (approximately $6,490 per month).

What is the average rent in Marathon County, WI?

The closest official figure is HUD's Fair Market Rent for 2026: $791 for a studio, $889 for one bedroom, $1,147 for two, $1,511 for three and $1,519 for four, utilities included.

It is not an average of listings. HUD sets it at the rent 40% of recent movers paid or less for a standard unit, so a new lease on a nicer place will usually cost more.

Is Marathon County, WI expensive to live in?

Prices there run 7.3% below the U.S. average. BEA's regional price parity for the metro area is 92.7, where the U.S. is 100. Rent moves the number most: housing is where places differ, while goods cost about the same everywhere.

How much do you need to earn to comfortably afford rent in Marathon County, WI?

To keep a $1,147 two-bedroom under 30% of gross income, a household needs about $45,880 a year, or $3,823 a month. That is 59% of what the typical household in Marathon County, WI earns.

How much do you need to live comfortably in Marathon County, WI?

On the local median income of $77,884 ($6,490 a month before tax), the 50/30/20 rule leaves $3,245 a month for needs like rent, utilities and groceries, $1,947 for everything else and $1,298 for savings or debt. A two-bedroom at $1,147 takes 35% of the needs share.

How much is the electric bill in Marathon County, WI?

Homes in Wisconsin paid 19.6¢ per kWh on average (EIA). At 900 kWh a month, a typical use, that is about $176. Your bill depends mostly on heating and cooling.