Portage County, WI at a glance
Median household income
$76,070$6,339 per month · U.S. Census Bureau ACS 5-YearHow much rent can you afford in Portage County, WI?
HUD’s fair market rent for each size, against what a typical household here earns. Change the income to see yours.
How much is rent in Portage County, WI? By bedroom, 2026
HUD's fiscal 2026 Fair Market Rents for Portage County, WI, with the income each one takes if rent stays under 30% of it.
| Unit Size | Monthly Rent | Annual Rent | 30% Rule Min. Income | % of Median Income |
|---|---|---|---|---|
| Studio / Efficiency | $715 | $8,580 | $28,600 | 11.3% |
| 1-Bedroom Apartment | $794 | $9,528 | $31,760 | 12.5% |
| 2-Bedroom ApartmentBenchmark | $1,037 | $12,444 | $41,480 | 16.4% |
| 3-Bedroom Home | $1,243 | $14,916 | $49,720 | 19.6% |
| 4-Bedroom Home | $1,373 | $16,476 | $54,920 | 21.7% |
What a typical income covers in Portage County, WI
The 50/30/20 rule applied to the local median of $76,070 a year ($6,339 a month before tax).
What $76,070 leaves after Wisconsin taxes
Federal income tax, Social Security, Medicare and Wisconsin tax on the local median income. Change the salary to see yours.
Rent, jobs and pay in Wisconsin
Living in Portage County, WI: common questions
What is the median household income in Portage County, WI?
According to the latest U.S. Census Bureau ACS 5-Year survey, the median household income in Portage County, WI is $76,070 per year (approximately $6,339 per month).
What is the average rent in Portage County, WI?
The closest official figure is HUD's Fair Market Rent for 2026: $715 for a studio, $794 for one bedroom, $1,037 for two, $1,243 for three and $1,373 for four, utilities included.
It is not an average of listings. HUD sets it at the rent 40% of recent movers paid or less for a standard unit, so a new lease on a nicer place will usually cost more.
Is Portage County, WI expensive to live in?
Prices there run 5.9% below the U.S. average. BEA's regional price parity for Wisconsin is 94.1, where the U.S. is 100. Rent moves the number most: housing is where places differ, while goods cost about the same everywhere.
How much do you need to earn to comfortably afford rent in Portage County, WI?
To keep a $1,037 two-bedroom under 30% of gross income, a household needs about $41,480 a year, or $3,457 a month. That is 55% of what the typical household in Portage County, WI earns.
How much do you need to live comfortably in Portage County, WI?
On the local median income of $76,070 ($6,339 a month before tax), the 50/30/20 rule leaves $3,170 a month for needs like rent, utilities and groceries, $1,902 for everything else and $1,268 for savings or debt. A two-bedroom at $1,037 takes 33% of the needs share.
How much is the electric bill in Portage County, WI?
Homes in Wisconsin paid 19.6¢ per kWh on average (EIA). At 900 kWh a month, a typical use, that is about $176. Your bill depends mostly on heating and cooling.