California · Census, HUD and BEA figures · Updated

Cost of Living in Santa Barbara County, CA

Prices around Santa Barbara County, CA run 8.8% above the U.S. average (BEA, the metro area). The typical household there earns $98,161 a year, and HUD puts a two-bedroom at $3,124 a month. Keeping that rent under 30% of income takes about $124,960 a year.

Santa Barbara County, CA at a glance

Median household income

$98,161$8,180 per month · U.S. Census Bureau ACS 5-Year
2-bedroom rent$3,124HUD FY2026 Fair Market Rent
Price level (U.S. = 100)108.8+8.8% · BEA, the metro area
Electricity34.7¢per kWh · EIA Residential CA
Population443,701Census ACS 5-year estimate

How much rent can you afford in Santa Barbara County, CA?

HUD’s fair market rent for each size, against what a typical household here earns. Change the income to see yours.

Moderate cost burden (30–50%)
HUD Fair Market Rent$3,124Monthly market rent
Share of gross income38.2%Recommended max: 30%
Annual income needed$124,960To meet the 30% standard
Max affordable rent$2,454At 30% of $98,161
0%30% (Affordability standard)100%
Compare against:

How much is rent in Santa Barbara County, CA? By bedroom, 2026

HUD's fiscal 2026 Fair Market Rents for Santa Maria-Santa Barbara, CA MSA, with the income each one takes if rent stays under 30% of it.

HUD Fair Market Rent in Santa Barbara County, CA, fiscal 2026
Unit SizeMonthly RentAnnual Rent30% Rule Min. Income% of Median Income
Studio / Efficiency$2,459$29,508$98,36030.1%
1-Bedroom Apartment$2,746$32,952$109,84033.6%
2-Bedroom ApartmentBenchmark$3,124$37,488$124,96038.2%
3-Bedroom Home$4,075$48,900$163,00049.8%
4-Bedroom Home$4,647$55,764$185,88056.8%

Rent in Santa Barbara County, CA, with the wage each unit needs →

What a typical income covers in Santa Barbara County, CA

The 50/30/20 rule applied to the local median of $98,161 a year ($8,180 a month before tax).

Needs (50%)$4,090/moRent ($3,124 2-BR), utilities (~$313/mo), groceries, transit
Wants (30%)$2,454/moEating out, travel, subscriptions and the rest
Savings and debt (20%)$1,636/moEmergency fund, retirement, paying down loans

What $98,161 leaves after California taxes

Federal income tax, Social Security, Medicare and California tax on the local median income. Change the salary to see yours.

$98,161
$35,000$200,000
Filing status:
Gross salary breakdown$98,161
Net 74%
Fed 13%
CA 5%
FICA 8%
Annual take-home$73,002After all taxes
Monthly deposit$6,084Estimated per month
Biweekly paycheck$2,808Every 2 weeks (26/yr)
Effective tax rate25.6%Total tax burden
Federal income tax$12,765 / yr
California state income tax$4,884 / yr
FICA (Social Security & Medicare)$7,509 / yr

Living in Santa Barbara County, CA: common questions

What is the median household income in Santa Barbara County, CA?

According to the latest U.S. Census Bureau ACS 5-Year survey, the median household income in Santa Barbara County, CA is $98,161 per year (approximately $8,180 per month).

What is the average rent in Santa Barbara County, CA?

The closest official figure is HUD's Fair Market Rent for 2026: $2,459 for a studio, $2,746 for one bedroom, $3,124 for two, $4,075 for three and $4,647 for four, utilities included.

It is not an average of listings. HUD sets it at the rent 40% of recent movers paid or less for a standard unit, so a new lease on a nicer place will usually cost more.

Is Santa Barbara County, CA expensive to live in?

Prices there run 8.8% above the U.S. average. BEA's regional price parity for the metro area is 108.8, where the U.S. is 100. Rent moves the number most: housing is where places differ, while goods cost about the same everywhere.

How much do you need to earn to comfortably afford rent in Santa Barbara County, CA?

To keep a $3,124 two-bedroom under 30% of gross income, a household needs about $124,960 a year, or $10,413 a month. That is 127% of what the typical household in Santa Barbara County, CA earns.

How much do you need to live comfortably in Santa Barbara County, CA?

On the local median income of $98,161 ($8,180 a month before tax), the 50/30/20 rule leaves $4,090 a month for needs like rent, utilities and groceries, $2,454 for everything else and $1,636 for savings or debt. A two-bedroom at $3,124 takes 76% of the needs share.

How much is the electric bill in Santa Barbara County, CA?

Homes in California paid 34.7¢ per kWh on average (EIA). At 900 kWh a month, a typical use, that is about $313. Your bill depends mostly on heating and cooling.