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Columbia, SC metro area · BLS May 2025 · Updated

How much does a market research analyst make in Columbia, SC?

In the Columbia, SC metropolitan area, market research analysts earned a median of $68,600 a year ($32.98 an hour) in May 2025, according to the BLS Occupational Employment and Wage Statistics survey for the metro. BLS counted 1,800 of these jobs there. That is 48% above the $46,430 median for all jobs in the metro. The middle 80% earned between $40,570 and $169,990; these percentiles do not measure years of experience. Applying 2026 federal and South Carolina tax rules to the median leaves an estimated $54,857 in take-home pay.

Market research analyst pay in Columbia, SC at a glance

Median salary

$68,600$32.98 per hour · $5,717 monthly · BLS May 2025
10th percentile$40,570$19.51/hr
25th percentile$49,620$23.86/hr
75th percentile$102,090$49.08/hr
90th percentile$169,990$81.73/hr
Jobs in this metro1,800Location quotient 0.79 (U.S. = 1.00)
Against all jobs here48% aboveAll-jobs median $46,430
Against South Carolina1% belowStatewide median $69,440
Against the U.S.13% belowNational median $78,760

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-home payWhat $69,000 a year leaves after tax in South CarolinaFederal tax, FICA and South Carolina withholding on that salary, with the other 49 states beside it.
By the hour$33 an hour is how much a yearWeekly, biweekly and monthly gross at 2,080 hours, plus time and a half.
HousingWhat a $69,000 salary buys at today's ratesPrice range, down payment and the monthly payment behind it, on current mortgage rates.
Local pricesWhat $69,000 is worth where you liveRent, groceries and the local price level against the national average.
Same stateEvery occupation South Carolina publishes a wage forThe biggest employers, the best paid, and what is distinctive about South Carolina.

Market research analyst salary in Columbia, SC after taxes

$68,600
$25,000$140,000
Filing status:
Gross salary breakdown$68,600
Net 80%
Fed 9%
SC 3%
FICA 8%
Annual take-home$54,857After all taxes
Monthly deposit$4,571Estimated per month
Biweekly paycheck$2,110Every 2 weeks (26/yr)
Effective tax rate20%Total tax burden
Federal income tax$6,262 / yr
South Carolina state income tax$2,233 / yr
FICA (Social Security & Medicare)$5,248 / yr
Customize deductions in full South Carolina calculator

Market research analysts pay range in Columbia, SC, hourly and yearly

BLS May 2025 estimates for the Columbia, SC metropolitan statistical area. Monthly and take-home figures are ours, computed from the annual wage.

What market research analysts earned in the Columbia, SC metro area, May 2025
PercentileHourlyMonthlyYearlyAfter tax a year (SC)
10th percentile$19.51/hr$3,381$40,570$34,266
25th percentile$23.86/hr$4,135$49,620$41,075
MedianMedian$32.98/hr$5,717$68,600$54,857
75th percentile$49.08/hr$8,508$102,090$76,297
90th percentile$81.73/hr$14,166$169,990$119,564

Is $68,600 a good salary in Columbia, SC?

It depends on what else people there earn and what things cost. Here is the median for market research analysts next to both.

Median household income$68,359Census Bureau ACS
Local price level (U.S. = 100)93.76.3% below national average
One paycheck vs. a household100.4%of area median income

The same job statewide and nationally, and a calculator for your own paycheck.

Compare markets

Market research analysts pay in other South Carolina metros

Metros in the same state that are closest in size to Columbia, SC. A statewide average can hide differences this large.

Market research analyst pay in Columbia, SC: common questions

What is the median salary for market research analysts in Columbia, SC?

The BLS median annual wage for market research analysts in the Columbia, SC metro area was $68,600 in May 2025, about $5,717 a month or $32.98 an hour. Statewide, the South Carolina median for this job is $69,440, so the metro pays 1% below the state.

What is the hourly pay for market research analysts in Columbia, SC?

The median hourly wage for market research analysts in Columbia, SC was $32.98 in the BLS survey. One in ten earned less than $19.51 an hour and one in ten earned more than $81.73.

How many market research analysts work in Columbia, SC?

BLS estimated 1,800 jobs for market research analysts in the metro in May 2025, or 4.6 of every 1,000 jobs. Its location quotient of 0.79 means the job is less concentrated here than in the country as a whole.

What is the pay range for market research analysts in Columbia, SC?

BLS wage estimates for market research analysts in Columbia, SC run from $40,570 at the 10th percentile to $49,620 at the 25th, $102,090 at the 75th, and $169,990 at the 90th. These are points in the wage distribution, not experience levels.

How much do market research analysts take home after taxes in Columbia, SC?

On a median gross salary of $68,600, an estimated $54,857 lands in net take-home pay per year ($2,110 biweekly) for a single filer claiming the standard deduction in South Carolina in 2026. Total tax withholding equals $13,743 (an effective rate of 20%).

How much do market research analysts make per month in Columbia, SC?

On the median annual salary of $68,600, gross monthly income is $5,717. After federal, FICA, and South Carolina state income taxes, estimated net take-home pay is $4,571 per month (or $2,110 every two weeks).

Is $68,600 a good salary in Columbia, SC?

At $68,600, the median salary for market research analysts is 100.4% of the Columbia, SC median household income ($68,359). It is 48% above the $46,430 median for all jobs in the metro. The BEA regional price parity is 93.7, so prices here run 6.3% below the U.S. average.