Des Moines-West Des Moines, IA metro area · BLS May 2025 · Updated

How much does a market research analyst make in Des Moines, IA?

In the Des Moines-West Des Moines, IA metropolitan area, market research analysts earned a median of $76,580 a year ($36.82 an hour) in May 2025, according to the BLS Occupational Employment and Wage Statistics survey for the metro. BLS counted 3,440 of these jobs there. That is 48% above the $51,820 median for all jobs in the metro. The middle 80% earned between $45,920 and $128,100; these percentiles do not measure years of experience. Applying 2026 federal and Iowa tax rules to the median leaves an estimated $60,446 in take-home pay.

Market research analyst pay in Des Moines, IA at a glance

Median salary

$76,580$36.82 per hour · $6,382 monthly · BLS May 2025
10th percentile$45,920$22.08/hr
25th percentile$57,770$27.78/hr
75th percentile$102,070$49.07/hr
90th percentile$128,100$61.59/hr
Jobs in this metro3,440Location quotient 1.47 (U.S. = 1.00)
Against all jobs here48% aboveAll-jobs median $51,820
Against Iowa15% aboveStatewide median $66,390
Against the U.S.3% belowNational median $78,760

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Market research analyst salary in Des Moines, IA after taxes

$76,580
$30,000$155,000
Filing status:
Gross salary breakdown$76,580
Net 79%
Fed 10%
IA 3%
FICA 8%
Annual take-home$60,446After all taxes
Monthly deposit$5,037Estimated per month
Biweekly paycheck$2,325Every 2 weeks (26/yr)
Effective tax rate21.1%Total tax burden
Federal income tax$8,018 / yr
Iowa state income tax$2,258 / yr
FICA (Social Security & Medicare)$5,858 / yr

Market research analysts pay range in Des Moines, IA, hourly and yearly

BLS May 2025 estimates for the Des Moines-West Des Moines, IA metropolitan statistical area. Monthly and take-home figures are ours, computed from the annual wage.

What market research analysts earned in the Des Moines-West Des Moines, IA metro area, May 2025
PercentileHourlyMonthlyYearlyAfter tax a year (IA)
10th percentile$22.08/hr$3,827$45,920$37,984
25th percentile$27.78/hr$4,814$57,770$47,055
MedianMedian$36.82/hr$6,382$76,580$60,446
75th percentile$49.07/hr$8,506$102,070$77,409
90th percentile$61.59/hr$10,675$128,100$94,606

Is $76,580 a good salary in Des Moines, IA?

It depends on what else people there earn and what things cost. Here is the median for market research analysts next to both.

Median household income$85,890Census Bureau ACS
Local price level (U.S. = 100)91.78.3% below national average
One paycheck vs. a household89.2%of area median income

The same job statewide and nationally, and a calculator for your own paycheck.

Market research analyst pay in Des Moines, IA: common questions

What is the median salary for market research analysts in Des Moines-West Des Moines, IA?

The BLS median annual wage for market research analysts in the Des Moines-West Des Moines, IA metro area was $76,580 in May 2025, about $6,382 a month or $36.82 an hour. Statewide, the Iowa median for this job is $66,390, so the metro pays 15% above the state.

What is the hourly pay for market research analysts in Des Moines-West Des Moines, IA?

The median hourly wage for market research analysts in Des Moines-West Des Moines, IA was $36.82 in the BLS survey. One in ten earned less than $22.08 an hour and one in ten earned more than $61.59.

How many market research analysts work in Des Moines-West Des Moines, IA?

BLS estimated 3,440 jobs for market research analysts in the metro in May 2025, or 8.5 of every 1,000 jobs. Its location quotient of 1.47 means the job is more concentrated here than in the country as a whole.

What is the pay range for market research analysts in Des Moines-West Des Moines, IA?

BLS wage estimates for market research analysts in Des Moines-West Des Moines, IA run from $45,920 at the 10th percentile to $57,770 at the 25th, $102,070 at the 75th, and $128,100 at the 90th. These are points in the wage distribution, not experience levels.

How much do market research analysts take home after taxes in Des Moines-West Des Moines, IA?

On a median gross salary of $76,580, an estimated $60,446 lands in net take-home pay per year ($2,325 biweekly) for a single filer claiming the standard deduction in Iowa in 2026. Total tax withholding equals $16,134 (an effective rate of 21.1%).

How much do market research analysts make per month in Des Moines-West Des Moines, IA?

On the median annual salary of $76,580, gross monthly income is $6,382. After federal, FICA, and Iowa state income taxes, estimated net take-home pay is $5,037 per month (or $2,325 every two weeks).

Is $76,580 a good salary in Des Moines-West Des Moines, IA?

At $76,580, the median salary for market research analysts is 89.2% of the Des Moines-West Des Moines, IA median household income ($85,890). It is 48% above the $51,820 median for all jobs in the metro. The BEA regional price parity is 91.7, so prices here run 8.3% below the U.S. average.