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Chico, CA metro area · BLS May 2025 · Updated

How much does a market research analyst make in Chico, CA?

In the Chico, CA metropolitan area, market research analysts earned a median of $70,820 a year ($34.05 an hour) in May 2025, according to the BLS Occupational Employment and Wage Statistics survey for the metro. BLS counted 320 of these jobs there. That is 47% above the $48,050 median for all jobs in the metro. The middle 80% earned between $40,200 and $120,140; these percentiles do not measure years of experience. Applying 2026 federal and California tax rules to the median leaves an estimated $56,212 in take-home pay.

Market research analyst pay in Chico, CA at a glance

Median salary

$70,820$34.05 per hour · $5,902 monthly · BLS May 2025
10th percentile$40,200$19.33/hr
25th percentile$50,600$24.33/hr
75th percentile$90,700$43.61/hr
90th percentile$120,140$57.76/hr
Jobs in this metro320Location quotient 0.71 (U.S. = 1.00)
Against all jobs here47% aboveAll-jobs median $48,050
Against California25% belowStatewide median $94,700
Against the U.S.10% belowNational median $78,760

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Take-home payWhat $71,000 a year leaves after tax in CaliforniaFederal tax, FICA and California withholding on that salary, with the other 49 states beside it.
By the hour$34 an hour is how much a yearWeekly, biweekly and monthly gross at 2,080 hours, plus time and a half.
HousingWhat a $71,000 salary buys at today's ratesPrice range, down payment and the monthly payment behind it, on current mortgage rates.
Local pricesWhat $71,000 is worth where you liveRent, groceries and the local price level against the national average.
Same stateEvery occupation California publishes a wage forThe biggest employers, the best paid, and what is distinctive about California.

Market research analyst salary in Chico, CA after taxes

$70,820
$25,000$145,000
Filing status:
Gross salary breakdown$70,820
Net 79%
Fed 10%
CA 3%
FICA 8%
Annual take-home$56,212After all taxes
Monthly deposit$4,684Estimated per month
Biweekly paycheck$2,162Every 2 weeks (26/yr)
Effective tax rate20.6%Total tax burden
Federal income tax$6,750 / yr
California state income tax$2,440 / yr
FICA (Social Security & Medicare)$5,418 / yr
Customize deductions in full California calculator

Market research analysts pay range in Chico, CA, hourly and yearly

BLS May 2025 estimates for the Chico, CA metropolitan statistical area. Monthly and take-home figures are ours, computed from the annual wage.

What market research analysts earned in the Chico, CA metro area, May 2025
PercentileHourlyMonthlyYearlyAfter tax a year (CA)
10th percentile$19.33/hr$3,350$40,200$33,890
25th percentile$24.33/hr$4,217$50,600$41,762
MedianMedian$34.05/hr$5,902$70,820$56,212
75th percentile$43.61/hr$7,558$90,700$68,447
90th percentile$57.76/hr$10,012$120,140$86,420

Is $70,820 a good salary in Chico, CA?

It depends on what else people there earn and what things cost. Here is the median for market research analysts next to both.

Median household income$67,928Census Bureau ACS
Local price level (U.S. = 100)101.21.2% above national average
One paycheck vs. a household104.3%of area median income

The same job statewide and nationally, and a calculator for your own paycheck.

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Market research analysts pay in other California metros

Metros in the same state that are closest in size to Chico, CA. A statewide average can hide differences this large.

Market research analyst pay in Chico, CA: common questions

What is the median salary for market research analysts in Chico, CA?

The BLS median annual wage for market research analysts in the Chico, CA metro area was $70,820 in May 2025, about $5,902 a month or $34.05 an hour. Statewide, the California median for this job is $94,700, so the metro pays 25% below the state.

What is the hourly pay for market research analysts in Chico, CA?

The median hourly wage for market research analysts in Chico, CA was $34.05 in the BLS survey. One in ten earned less than $19.33 an hour and one in ten earned more than $57.76.

How many market research analysts work in Chico, CA?

BLS estimated 320 jobs for market research analysts in the metro in May 2025, or 4.1 of every 1,000 jobs. Its location quotient of 0.71 means the job is less concentrated here than in the country as a whole.

What is the pay range for market research analysts in Chico, CA?

BLS wage estimates for market research analysts in Chico, CA run from $40,200 at the 10th percentile to $50,600 at the 25th, $90,700 at the 75th, and $120,140 at the 90th. These are points in the wage distribution, not experience levels.

How much do market research analysts take home after taxes in Chico, CA?

On a median gross salary of $70,820, an estimated $56,212 lands in net take-home pay per year ($2,162 biweekly) for a single filer claiming the standard deduction in California in 2026. Total tax withholding equals $14,608 (an effective rate of 20.6%).

How much do market research analysts make per month in Chico, CA?

On the median annual salary of $70,820, gross monthly income is $5,902. After federal, FICA, and California state income taxes, estimated net take-home pay is $4,684 per month (or $2,162 every two weeks).

Is $70,820 a good salary in Chico, CA?

At $70,820, the median salary for market research analysts is 104.3% of the Chico, CA median household income ($67,928). It is 47% above the $48,050 median for all jobs in the metro. The BEA regional price parity is 101.2, so prices here run 1.2% above the U.S. average.