Naples-Marco Island, FL metro area · BLS May 2025 · Updated

How much does a retail salesperson make in Naples-Marco Island, FL?

In the Naples-Marco Island, FL metropolitan area, retail salespersons earned a median of $35,380 a year ($17.01 an hour) in May 2025, according to the BLS Occupational Employment and Wage Statistics survey for the metro. BLS counted 6,830 of these jobs there. That is 26% below the $47,800 median for all jobs in the metro. The middle 80% earned between $29,230 and $47,510; these percentiles do not measure years of experience. Applying 2026 federal and Florida tax rules to the median leaves an estimated $30,608 in take-home pay.

Retail salesperson pay in Naples-Marco Island, FL at a glance

Median salary

$35,380$17.01 per hour · $2,948 monthly · BLS May 2025
10th percentile$29,230$14.05/hr
25th percentile$30,790$14.81/hr
75th percentile$39,310$18.90/hr
90th percentile$47,510$22.84/hr
Jobs in this metro6,830Location quotient 1.57 (U.S. = 1.00)
Against all jobs here26% belowAll-jobs median $47,800
Against Florida4% aboveStatewide median $34,010
Against the U.S.about the same asNational median $35,410

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Retail salesperson salary in Naples-Marco Island, FL after taxes

$35,380
$15,000$75,000
Filing status:
Gross salary breakdown$35,380
Net 87%
Fed 6%
FICA 8%
Annual take-home$30,608After all taxes
Monthly deposit$2,551Estimated per month
Biweekly paycheck$1,177Every 2 weeks (26/yr)
Effective tax rate13.5%Total tax burden
Federal income tax$2,066 / yr
Florida state income taxNo state wage tax$0
FICA (Social Security & Medicare)$2,707 / yr

Retail salespersons pay range in Naples-Marco Island, FL, hourly and yearly

BLS May 2025 estimates for the Naples-Marco Island, FL metropolitan statistical area. Monthly and take-home figures are ours, computed from the annual wage.

What retail salespersons earned in the Naples-Marco Island, FL metro area, May 2025
PercentileHourlyMonthlyYearlyAfter tax a year (FL)
10th percentile$14.05/hr$2,436$29,230$25,666
25th percentile$14.81/hr$2,566$30,790$26,920
MedianMedian$17.01/hr$2,948$35,380$30,608
75th percentile$18.90/hr$3,276$39,310$33,766
90th percentile$22.84/hr$3,959$47,510$40,354

Is $35,380 a good salary in Naples-Marco Island, FL?

It depends on what else people there earn and what things cost. Here is the median for retail salespersons next to both.

Median household income$90,045Census Bureau ACS
Local price level (U.S. = 100)103.23.2% above national average
One paycheck vs. a household39.3%of area median income

The same job statewide and nationally, and a calculator for your own paycheck.

Retail salesperson pay in Naples-Marco Island, FL: common questions

What is the median salary for retail salespersons in Naples-Marco Island, FL?

The BLS median annual wage for retail salespersons in the Naples-Marco Island, FL metro area was $35,380 in May 2025, about $2,948 a month or $17.01 an hour. Statewide, the Florida median for this job is $34,010, so the metro pays 4% above the state.

What is the hourly pay for retail salespersons in Naples-Marco Island, FL?

The median hourly wage for retail salespersons in Naples-Marco Island, FL was $17.01 in the BLS survey. One in ten earned less than $14.05 an hour and one in ten earned more than $22.84.

How many retail salespersons work in Naples-Marco Island, FL?

BLS estimated 6,830 jobs for retail salespersons in the metro in May 2025, or 39.3 of every 1,000 jobs. Its location quotient of 1.57 means the job is more concentrated here than in the country as a whole.

What is the pay range for retail salespersons in Naples-Marco Island, FL?

BLS wage estimates for retail salespersons in Naples-Marco Island, FL run from $29,230 at the 10th percentile to $30,790 at the 25th, $39,310 at the 75th, and $47,510 at the 90th. These are points in the wage distribution, not experience levels.

How much do retail salespersons take home after taxes in Naples-Marco Island, FL?

On a median gross salary of $35,380, an estimated $30,608 lands in net take-home pay per year ($1,177 biweekly) for a single filer claiming the standard deduction in Florida in 2026. Total tax withholding equals $4,772 (an effective rate of 13.5%).

How much do retail salespersons make per month in Naples-Marco Island, FL?

On the median annual salary of $35,380, gross monthly income is $2,948. After federal, FICA, and Florida state income taxes, estimated net take-home pay is $2,551 per month (or $1,177 every two weeks).

Is $35,380 a good salary in Naples-Marco Island, FL?

At $35,380, the median salary for retail salespersons is 39.3% of the Naples-Marco Island, FL median household income ($90,045). It is 26% below the $47,800 median for all jobs in the metro. The BEA regional price parity is 103.2, so prices here run 3.2% above the U.S. average.