Salinas, CA metro area · BLS May 2025 · Updated

How much does a market research analyst make in Salinas, CA?

In the Salinas, CA metropolitan area, market research analysts earned a median of $70,440 a year ($33.86 an hour) in May 2025, according to the BLS Occupational Employment and Wage Statistics survey for the metro. BLS counted 540 of these jobs there. That is 49% above the $47,380 median for all jobs in the metro. The middle 80% earned between $38,000 and $132,650; these percentiles do not measure years of experience. Applying 2026 federal and California tax rules to the median leaves an estimated $55,975 in take-home pay.

Market research analyst pay in Salinas, CA at a glance

Median salary

$70,440$33.86 per hour · $5,870 monthly · BLS May 2025
10th percentile$38,000$18.27/hr
25th percentile$48,950$23.54/hr
75th percentile$93,590$45.00/hr
90th percentile$132,650$63.78/hr
Jobs in this metro540Location quotient 0.50 (U.S. = 1.00)
Against all jobs here49% aboveAll-jobs median $47,380
Against California26% belowStatewide median $94,700
Against the U.S.11% belowNational median $78,760

Run the numbers on your own pay

Same U.S. tax tables as the rest of the site. Change the salary, state, or filing status.

Market research analyst salary in Salinas, CA after taxes

$70,440
$25,000$145,000
Filing status:
Gross salary breakdown$70,440
Net 79%
Fed 9%
CA 3%
FICA 8%
Annual take-home$55,975After all taxes
Monthly deposit$4,665Estimated per month
Biweekly paycheck$2,153Every 2 weeks (26/yr)
Effective tax rate20.5%Total tax burden
Federal income tax$6,667 / yr
California state income tax$2,410 / yr
FICA (Social Security & Medicare)$5,389 / yr

Market research analysts pay range in Salinas, CA, hourly and yearly

BLS May 2025 estimates for the Salinas, CA metropolitan statistical area. Monthly and take-home figures are ours, computed from the annual wage.

What market research analysts earned in the Salinas, CA metro area, May 2025
PercentileHourlyMonthlyYearlyAfter tax a year (CA)
10th percentile$18.27/hr$3,167$38,000$32,210
25th percentile$23.54/hr$4,079$48,950$40,535
MedianMedian$33.86/hr$5,870$70,440$55,975
75th percentile$45.00/hr$7,799$93,590$70,212
90th percentile$63.78/hr$11,054$132,650$93,841

Is $70,440 a good salary in Salinas, CA?

It depends on what else people there earn and what things cost. Here is the median for market research analysts next to both.

Median household income$97,230Census Bureau ACS
Local price level (U.S. = 100)109.09% above national average
One paycheck vs. a household72.4%of area median income

The same job statewide and nationally, and a calculator for your own paycheck.

Market research analyst pay in Salinas, CA: common questions

What is the median salary for market research analysts in Salinas, CA?

The BLS median annual wage for market research analysts in the Salinas, CA metro area was $70,440 in May 2025, about $5,870 a month or $33.86 an hour. Statewide, the California median for this job is $94,700, so the metro pays 26% below the state.

What is the hourly pay for market research analysts in Salinas, CA?

The median hourly wage for market research analysts in Salinas, CA was $33.86 in the BLS survey. One in ten earned less than $18.27 an hour and one in ten earned more than $63.78.

How many market research analysts work in Salinas, CA?

BLS estimated 540 jobs for market research analysts in the metro in May 2025, or 2.9 of every 1,000 jobs. Its location quotient of 0.50 means the job is less concentrated here than in the country as a whole.

What is the pay range for market research analysts in Salinas, CA?

BLS wage estimates for market research analysts in Salinas, CA run from $38,000 at the 10th percentile to $48,950 at the 25th, $93,590 at the 75th, and $132,650 at the 90th. These are points in the wage distribution, not experience levels.

How much do market research analysts take home after taxes in Salinas, CA?

On a median gross salary of $70,440, an estimated $55,975 lands in net take-home pay per year ($2,153 biweekly) for a single filer claiming the standard deduction in California in 2026. Total tax withholding equals $14,465 (an effective rate of 20.5%).

How much do market research analysts make per month in Salinas, CA?

On the median annual salary of $70,440, gross monthly income is $5,870. After federal, FICA, and California state income taxes, estimated net take-home pay is $4,665 per month (or $2,153 every two weeks).

Is $70,440 a good salary in Salinas, CA?

At $70,440, the median salary for market research analysts is 72.4% of the Salinas, CA median household income ($97,230). It is 49% above the $47,380 median for all jobs in the metro. The BEA regional price parity is 109.0, so prices here run 9% above the U.S. average.